It is a fact that the success
of affiliate marketing depends on the traffic to your website. More traffic is
always considered to be a symbol of more sales. Here we will discuss RSS, which
is one of the biggest factors for increasing traffic to your website.
RSS is a very popular
technique used to get more traffic and is among the top ten techniques to
improve ratings. It is a fact that most of the internet users are in hurry and
they want to save time. They like to do scanning instead of reading. So RSS is
especially for those visitors, they would surely get its benefits.
How does RSS increase traffic
to my website?
If you use RSS, then you will
notice an increase in your traffic in the following ways.
RSS improves search engine
rankings
First of all, RSS will enable
you to get higher search engine rankings. This will result in more traffic to
your website. If you want to get even better results, you should setup a
blogger on your main domain. This will result in adding thousands of users per
month to your website.
RSS builds relationships and
trust
Using RSS, you can get the
trust of visitors successfully. If someone visits your website and is impressed
by the contents you are offering, he will add your RSS in his reader or
aggregator. Although he has not given you his email address, he has added your
RSS. Now he can look at your headlines everyday and whenever he sees some
interesting news he will visit your website. In this way, RSS will help you to
get returning visitors. After some visits, it is likely he will give you his
email address. This is how the RSS is building the trust and relationship
between your website and visitors.
RSS is a powerful alternative
to email marketing
People who search for information
on the web are generally busy and impatient.
Using email marketing (which
is still effective), you are required to get the name and email address of the
user, and you can send them your e-courses along with the advertising messages.
But this is only possible if you can get their email address.
It is the fact that email
marketing is an effective way of promoting your products. But people are
sometimes hesitant in giving their email address to a new website. Many
websites gather the emails of their visitors and then sell them in the market.
This results in spam being sent to the visitor’s email address. Nobody likes
this so they try to avoid giving their email address to a new website.
You may lose the majority of
your visitors if you are not using RSS. As you know, using RSS, you can promote
your website without even knowing the email addresses of your visitors. RSS can
be considered as an alternative to email marketing.
Conclusion
RSS has become a very useful
marketing technique. If you want to dominate your niche, then you must use RSS
technology to make this happen. As we
all now that RSS reader allows visitors to quickly see new content appearing on
the website, and whether visitors like it or not, you always have an
opportunity to get his attention, encouraging him to click your web page.
RSS is more effective than
email marketing. In email marketing, getting the emails of users is a difficult
task. Also it is not guaranteed that the user will read your email. But in the case of RSS, there are no such
requirements and the user is always updated with the new contents that are
offered on your website even without visiting your site. This builds a hidden
relationship with your user. If you are updating your website with useful
content, this hidden relation may convert into a business relation.
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