Newsletters are a very good
way of driving traffic to your affiliate website, advertising your affiliate
products and increasing your sales. Usually affiliates build their mailing list
by grabbing the emails of their site visitors. Weekly or monthly newsletters
are sent to all the members of this mailing list.
If you search on the internet,
you will find thousands of email newsletters. But you will find that most of
them are not earning any reasonable money. On the other hand, the secret of
most of the successful affiliates is their newsletters.
It means that if you can
create an effective newsletter, it can really boost your affiliate business.
Here I am giving you some quick tips to create and run your newsletter
successfully
1. Should be specific to your
niche
If you want your newsletter to
have good results and you are looking to get a decent profit from it, then your
newsletter articles should be specific to your niche. If your niche is scuba
divers, avoid publishing articles on web marketing. Simply, give the
information to the users for which they are looking.
2. Write articles yourself
Your mission in this field
must be to prove your own reputation and expertise. If you just copy and paste
the work of others at your site, then it means that you are promoting others
instead of yourself. Anyone that will come to your site will not see your work.
So if he appreciates the articles at your site, then he is actually
appreciating the person who is the creator of the articles, not you. So you
must be creative and try to put your original articles there. If you are
willing to put someone else's article there on the site, then you must give
your own introduction in the beginning of the article and also give the reason
why you are adding the article.
What if you can't write?
In this case you can get lots
of people who will be ready to provide their services and write the articles
for you. So in this way they will do the writing work, but you will be the one
who will get all the credit of their work.
3. Publish NO MORE than weekly
You should publish your
newsletter once every two weeks at least. The monthly newsletters are not very
effective. The best practice is to publish a weekly newsletter. But don’t
publish more than once a week, because people want to listen to you but not so
often.
4. Write Short Articles
An ideal length for articles
is 150-750 words. If you have more lengthy articles, you can split those
articles into two or more. Short articles are easy to read and are more
effective.
5. Focus on one product/offer
per month
Every month you should select
one affiliate product that you want to promote during that particular month.
Focus on topics related to that particular product. This way your users will also focus on one
product at a time and they may turn into buyers.
6. Offer Incentives
You can set up a downloadable
incentive for your visitors when they return on a predetermined day to ensure
more traffic and get possible sales
Following these six steps can
create a growing affiliate income from your newsletter. Just try to be focused,
to the point and send your newsletters at least two times in a month.
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